The Reward Theory of Attraction says we are most attracted to those who give us maximum rewards at minimum cost to us. And four of the most compelling sources of reward are:
Proximity: Frequent contact predicts closeness.
Similarity: Shared attitudes, interests, values and experiences are rewarding.
Self-disclosure: Intimate sharing builds trust and allows us to know each other.
Physical attractiveness: We find beauty rewarding.
But the Expectancy-Value Theory says we weigh the value of the reward against our expectation of success in a relationship.
My theory, then, is that when we’re ready to manifest our true value, we’ll go for what we really want in a partner, knowing that we’ll be successful.